The world’s best-selling two-seat roadster, the iconic Mazda MX-5 Miata, continues to set the bar even higher for the competition today, reaching a new milestone of 900,000 units produced. Nearly 45 percent – more than 388,000 units – of those were sold in the United States since the car launched in 1989.
The MX-5 made its global debut at the 1989 Chicago Auto Show and has since received several facelifts, seen many limited and special edition versions, been named “Car of the Year” multiple times around the world and topped countless “Best Sports Car” lists. But its soul has always remained that of a pure sports car, dynamically engineered and tuned to produce driver happiness, whether on a short trip from point A to point B or on extensive S-curve searches. The Zoom-Zoom driving experience evoked by the MX-5 is not lost on consumers, and has always been within their reach with the roadster’s affordable pricing.
“We will refine its fun-to-drive character as well as further enhance its environmental and safety capabilities. In the years ahead, we will continue to cherish the MX-5 alongside its loyal fan base as the symbol of the Mazda brand,” said Seita Kanai, Mazda Motor Corporation (MC) senior managing executive officer, research and development.
That’s great news for Miata fans everywhere!
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